The launch of Layer Zero at mcbw 2025 marked the start of a hybrid European platform for digital and “phygital” fashion that combines art, music, sport, and technology. This follow-up event in 2026 builds on the launch event and develops Layer Zero from a Bavarian pilot initiative into a European international hub for digital, hybrid, and sustainable fashion formats. Get ready for an exciting evening full of inspirations, networking & the chance to collect and win a 'innovative surprise'. PANELS & KEYNOTES: #1 BRIDGING DIGITAL & PHYSICAL IN EUROPE - Partnerships, Initiatives and Conversations Marlena Woolford, Future Mode, Poland Odeta Jacê, Storyfounders, Lithuania Dr. Mala Siamptani, UK #2 FASHION IN CRISIS Kazna Asker, Kazna Asker Studio Juliane Kahl, Responsive Fashion Institute #3 PHYGITAL FASHION - Inclusive AR, XR and AI Fashion Kristina Thiele, artsXR Ltd Stefan Göppel, govar GmbH #4 FUNDING & INNOVATION WITH EIT CULTURE & CREATIVITY Alexander Diesenreiter, Business Development Manager at EIT Culture & Creativity Silke Schmidt. Head of XR HUB Munich #5: DIGITAL FASHION FOCUS, DAO Opportunities - Communities are key - but how to unlock them..? Dirk Lohmann, Tokiphy
interessante Gesprächspartner:innen- sehr selbst: https://www.mcbw.de/en/program/detail?tx_mcbwsitepackage_event%5Bevent%5D=712&cHash=cc1b1a4753462f23d4c9d36e926b3756

Fashion, Innovation, and Sustainability—From Bavaria to the World